Courtney Smith Kramer

Creativity, wisdom and laughs from an Executive Marketer

Main Menu

Skip to content
  • About
  • book

It May Be Time for you to Heart Tofurkey

November 18, 2013by courtneysmithkramer Leave a comment

Over this past summer, my husband and business partner, Bryan Kramer, and our social friend DJ Waldow ran a 90-day social campaign called #90DaystoEllen, in which we attempted to get […]

Read Article →
Creativity, Random, Social

Ain’t Everybody Got Time For ‘Dis?!

November 12, 2013by courtneysmithkramer Leave a comment

Earlier this week, a group of three women in Ohio stormed into a Victoria’s Secret store and stole 62 bras. They were in and out so quickly that to date, […]

Read Article →
Absurd, Creativity, Hilarious, Social

Better Call Branding

November 4, 2013by courtneysmithkramer Leave a comment

Brand every single touchpoint, regardless of how small. So many marketers don’t do this well, but those who do place love into the most finite details of a campaign, proving the […]

Read Article →
Creativity, Hilarious, Marketing

Message trumps metrics every time.

November 1, 2013by courtneysmithkramer 2 Comments

The moment the metrics become more important than the message, it spoils the gift to the user and becomes counter-productive. To this, I say AMEN. Metrics is a hot topic […]

Read Article →
Creativity, Marketing

Have you Inspired Someone Today?

October 15, 2013by courtneysmithkramer 2 Comments

Inspire conversation and influence what they talk about. It sounds so simple, but in reality is one of the hardest things to do in marketing. To inspire someone means that […]

Read Article →
Creativity, Marketing

Marketing is no Rainmaker to Crap.

October 1, 2013by courtneysmithkramer Leave a comment

As long as a product provides value, it will be rewarded with loyalty. This seems like a no-brainer to me, but the more I think about it the more I […]

Read Article →
Marketing

Place it. Post it. Pay for it.

September 30, 2013by courtneysmithkramer Leave a comment

Sponsorship vs. advertising placement. What is more effective? I once heard David Verklin, former CEO of Carat USA speak and something he said really stuck with me. “Sponsorship shows respect […]

Read Article →
Marketing

Post navigation

← Previous 1 … 3 4
Follow Courtney Smith Kramer on WordPress.com

Find something cool

latest musings

  • Forbes article: Creativity: The Secret To Better Leadership
  • Forbes article: Are you a creative identity thief?
  • How Language Trends are Reflecting Societal Changes
  • Language Culture, AI, and how Millennials are Changing the Rules
  • Language, Words, and Truth: What Does It All Mean?

Archives

  • January 2021
  • April 2020
  • October 2018
  • August 2018
  • July 2018
  • March 2018
  • July 2017
  • March 2017
  • February 2017
  • January 2017
  • December 2016
  • November 2016
  • September 2016
  • March 2016
  • June 2015
  • April 2015
  • February 2015
  • November 2014
  • October 2014
  • August 2014
  • January 2014
  • December 2013
  • November 2013
  • October 2013
  • September 2013

Categories

  • Absurd
  • Creativity
  • Creativity is Like Sex
  • Hilarious
  • Leadership
  • Marketing
  • Podcast
  • Random
  • Sex
  • Social
  • Tools for Creativity
  • Uncategorized

My Tweets

My Tweets

Subscribe via RSS

  • RSS - Posts
  • RSS - Comments
Start a Blog at WordPress.com.